Nepal Tourism Board (NTB) along with 6 travel trade companies participated in the Vakantiebeurs Holiday Fair 2010 held at Utrecht in the Netherlands from 12-17 January, 2010.

The Vakantiebeurs Holiday Fair 2010 is the largest consumer travel fair and the world's largest trade event in the Benelux region. The main theme of the Holiday Fair 2010 was "Meet the locals" where the visitors had opportunities to meet with exhibitors and have first hand information.

According to an estimate, between 120,000-130,000 travel enthusiasts visited the fair of which 13,058 were trade visitors. The first day was exclusively reserved for the trade people.

During the fair, NTB organised a multimedia presentation for the visitors regarding overall Nepal's tourism products and Nepal Tourism Fair.

After the multimedia presentation, a quiz programme was organised where the audiences were quizzed on Nepal's tourism in order to generate curiosity among the potential visitors to Nepal.

Visitors at Nepal stall inquired on safety, adventure tourism, tourism activities in Nepal and Nepal Tourism Year 2011 (NTY 2011).

According to the NTB, visitors were more interested in knowing availability of direct flight connectivity to Nepal. Currently Arke Fly operated by TUI Holland International of the Netherlands links Dutch capital of Amsterdam to Kathmandu.

Various information in the form of Dutch and English Travelers Information, CDs, posters, brochures, booklet on Nature and Culture were distributed from the Nepal Stall. The Nepal Stall was decorated by flexes showcasing various tourism activities such as Nature, Culture and Adventure.

KATHMANDU, Dec. 8 (Nepal Visitors) -- China and India will be the major markets for Nepal in the upcoming Nepal Tourism Year 2011 campaign, Secretary of Ministry of Tourism and Civil Aviation Nagendra Ghimire has said.

Speaking at the celebration of the 65th International Civil Aviation Day on Monday, Nagendra Ghimire said that tourist arrivals from these countries would make a huge difference in Nepal's tourism, local media reported on Tuesday.

"We should tap these potential markets by increasing air connectivity," he added. He hoped to bring about 8-10 percent of Indian outbound tourists to Nepal.

Tourist arrivals from China and India during November were up 68.4 percent and 16.1 percent respectively. This is the sixth consecutive month that Nepal has witnessed a growth in international tourist arrivals.

The growth in the number of Indian and Chinese arrivals has been a major contributing factor in the overall increase in inbound.

The government of Nepal has strategically segmented India and China as prime markets and has set a target to double arrivals from these countries during NTY 2011.

However, considering the inadequate air seat capacity to bring in the projected one million tourists during NTY 2011, the ministry plans to up the number of international airlines serving Nepal to 25, Ghimire said.

Nepal is short of 300,000 air seats. Ghimire added that local hotels also lacked capacity to accommodate the targeted number of visitors.

"We are planning to diversify the tourists for home-stay in different areas," he said.

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